Independent product designer based in Portland
I design warm, useful digital products people remember.
I’m Maya Chen, a product designer partnering with early-stage teams to shape strategy, interfaces, and launch-ready brand systems.
Signature focus
Human detail at product speed
About
A calm partner for high-stakes product moments.
Over the last nine years, I’ve helped climate-tech, wellness, and commerce teams move from rough idea to polished launch. My practice sits where research, brand, and product craft overlap.
Strategy before screens
I turn ambiguous product goals into crisp experience principles, journey maps, and measurable design bets.
Systems that ship
From visual language to component libraries, I create design systems that engineers can confidently build.
Memorable interactions
I look for one signature moment in every flow: the detail that makes a product feel cared for.
Selected work
Product stories with measurable outcomes.
Demo data: a representative portfolio set for first review. Replace with your own client work when ready.
Northstar Home Energy
A household energy planning experience that made rebates, installation timelines, and carbon savings feel approachable.
31% increase in completed consultations
Kindred Care Circles
Mobile-first coordination tools for families sharing care responsibilities across appointments, meals, and medication routines.
4.8 average app store rating after launch
Fieldnote Market
A discovery-led marketplace for independent makers, built around editorial storytelling and confident purchase decisions.
22% lift in product detail conversion
Contact
Have a launch, redesign, or messy idea?
Send a note with a little context. I usually reply within two business days with next steps, availability, or a helpful referral.